Five Productivity Hacks for Customer Service Team

[vc_row][vc_column][vc_column_text]By Jessica Gust November 1, 2016 – Listen up all fast growing businesses: this is key to managing growth properly! Customer handling is paramount for a business if you want to provide a professional quality of service and remove the complexity of your industry for the consumer. An effective, end-to-end customer service strategy will include…

Making Your Customers’ Experience More ‘Phygital’

[vc_row][vc_column][vc_column_text]By Zoe Anderson October 17, 2016 – I have a fun new word for your retail business vocabulary: phygital. This trendy new semantic composite of ‘physical‘ and ‘digital‘ is popping up everywhere these days. It refers to the multichannel/omnichannel customer experience that many of your followers have come to appreciate for efficiency and personable qualities.…

Going The Extra Mile: Three Reasons Breaking The Mold Will Benefit Your Customer Satisfaction

[vc_row][vc_column][vc_column_text]By Sophia Mest October 10, 2016 – When you have happy customers, everyone wins. Customer satisfaction is crucial to success for any business. Companies that maintain a high degree of customer satisfaction not only benefit from the respected word-of-mouth marketing that clients generate, but they also keep a favorable reputation in the broader public eye.…

Four Keys for Recruiting Top Talent to Your Retail Business

[vc_row][vc_column][vc_column_text]By Mark Landiak & Amelia Knott August 22, 2016 – Recruitment can make or break a company, especially a small business. It’s even more important in retail, where your employees are the face and voice of your brand on an individual level. According to the Randstad Sourceright 2016 Trends Report, 72% of employersbelieve that a lack…

How To Handle a Customer Complaint on Social Media

[vc_row][vc_column][vc_column_text]by Mark Landiak & Michael Janowski “Your service ******* sucks!” – Brad, 23, Chicago “We waited 45 minutes, and they still messed up our order. Don’t even bother with this place.” – Jessica, 25, New York City So you got a bad social media consumer review. Don’t panic. It’s not the end of the world (or your business). Not…

How To Conduct A Thorough Social Media Audit

[vc_row][vc_column][vc_column_text]Michael Janowski May 23, 2016 – The social economy is becoming more and more demanding on businesses to maintain the real-time consumer conversation. Consider these statistics: In 2015, Social Media Today found that 71% of consumers are likely to purchase an item based on social media referrals. (Source) Mintel reported in 2015 that 69% of…

Marketing Automation: What Can It Do for You?

[vc_row][vc_column][vc_column_text]By Jesse Nobbe May 2, 2016 – Less sophisticated organizations often take the “Batch and Blast” approach (aka the “Shotgun” approach) to marketing to their database. See if something sticks and continue messaging until there are Marketing Qualified Leads for the Sales team. But Marketing Automation can help your organization tap into the dormant value…