Marketing Automation: What Can It Do for You?
[vc_row][vc_column][vc_column_text]By Jesse Nobbe May 2, 2016 – Less sophisticated organizations often take the “Batch and Blast” approach (aka the “Shotgun” approach) to marketing to their database. See if something sticks and continue messaging until there are Marketing Qualified Leads for the Sales team. But Marketing Automation can help your organization tap into the dormant value…