[vc_row][vc_column][vc_column_text]Michael Janowski May 23, 2016 – The social economy is becoming more and more demanding on businesses to maintain the real-time consumer conversation. Consider these statistics: In 2015, Social Media Today found that 71% of consumers are likely to purchase an item based on social media referrals. (Source) Mintel reported in 2015 that 69% of…
[vc_row][vc_column][vc_column_text]By Mark Landiak May 11, 2016 – Front-line managers may be the most important element to achieving success on the front lines… and the ability of managers to coach their teams to higher levels of proficiency and performance is a manager’s most important skillset. Much of our management training focuses on advising front-line managers on how…
[vc_row][vc_column][vc_column_text]By Jesse Nobbe May 2, 2016 – Less sophisticated organizations often take the “Batch and Blast” approach (aka the “Shotgun” approach) to marketing to their database. See if something sticks and continue messaging until there are Marketing Qualified Leads for the Sales team. But Marketing Automation can help your organization tap into the dormant value…