Making Your Customers’ Experience More ‘Phygital’
[vc_row][vc_column][vc_column_text]By Zoe Anderson October 17, 2016 – I have a fun new word for your retail business vocabulary: phygital. This trendy new semantic composite of ‘physical‘ and ‘digital‘ is popping up everywhere these days. It refers to the multichannel/omnichannel customer experience that many of your followers have come to appreciate for efficiency and personable qualities.…