Role Play Techniques for Closing The Sale

[vc_row][vc_column][vc_column_text]By Mark Landiak October 1, 2015 – For all the emphasis put on effort and diligence in sales (forecasting, planning, greeting the customer, needs assessment, asking for referrals, etc.), one of the more overlooked and assumed aspects of the sales process is the actual closing of the deal. Sales is sometimes viewed as very cut-and-dry in…

50 Low-Cost/No-Cost Marketing Ideas: Part 7 – Utilizing Your Store Space

[vc_row][vc_column][vc_column_text]By Michael Janowski August 26, 2015 – Your wireless marketing presence should be the heartbeat of your business. It brings customers to the door who put money in the drawer. We all sell wireless products and services. It’s imperative that your wireless store differentiates itself from the competition. That said, the wireless business can be…

50 Low-Cost/No-Cost Marketing Ideas: Part 6 – Unifying Your Message

[vc_row][vc_column][vc_column_text]By Michael Janowski August 18, 2015 – Your wireless marketing presence should be the heartbeat of your business. It brings customers to the door who put money in the drawer. We all sell wireless products and services. It’s imperative that your wireless store differentiates itself from the competition. That said, the wireless business can be…

Know Your Customer Identity

[vc_row][vc_column][vc_column_text]By Mark Landiak & Michael Janowski August 5, 2015 – Wireless customers can go years with the same service provider and not consider switching. They might be tempted with a cheaper rate plan or an upgraded device. But brand loyalty runs strong when properly cultivated. Consider this: With saturation in the marketplace, the focus in wireless…

Tax Season Is Here – Is Your Small Business Prepared?

[vc_row][vc_column][vc_column_text]By Mark Landiak January 9, 2015 – Tax season can be intimidating. Small business owners can particularly experience a range of emotions, from fear of not being in compliance to frustration with the seemingly burdensome tax structure for small businesses. As a business grows, so does its tax obligation. With the process becoming increasingly complex, it’s…